When marketing and sales speak the same language, customers convert

Stop the "Marketing Says, Sales Says" Disconnect

Align your revenue teams with shared messaging, unified processes, and single-source-of-truth documentation

Every Revenue Leader Knows These Moments

Sales uses messaging marketing deprecated months ago

Marketing launched new positioning in Q3, but half the sales team is still pitching the old value prop because they never saw the updated messaging framework.

Conflicting information from marketing and sales

Marketing's case study says one thing, the sales messaging says another, and now the prospect is confused about what your product actually does.

New sales rep asks "Where's the latest pitch deck?"

They keep asking the same questions about escalation procedures because nothing is written down anywhere they can find it.

Campaign launches but sales doesn't know how to follow up

Marketing spent weeks on a product launch campaign, but sales discovers it from a customer question, not from any internal briefing they can reference.

Pricing changes and only half the team knows

Marketing updates the website, sales leadership sends an email, but three reps are still quoting old prices because they missed the update in their inbox flood.

Align. Execute. Convert.

Single Source for Revenue Team Knowledge

Messaging frameworks, sales playbooks, campaign briefs, competitive intel, and links to current materials in one place both teams access.

Lightning-Fast Information Access

Find current pricing, approved messaging, or campaign details in seconds while prospects wait on calls.

Guaranteed Message Alignment

When positioning changes, require both marketing and sales to acknowledge updates before customer conversations.

Skip the Complex CRM Add-ons and Scattered Wikis

Enterprise revenue enablement platforms assume you have dedicated ops teams. Your marketing and sales teams need aligned messaging today and consistent execution tomorrow.

AllyMatter gives you exactly what growing revenue teams need—shared documentation, quick access to current materials, and seamless collaboration—without the enterprise complexity that creates more silos.

Align your revenue teams this week and get back to converting customers, not managing disconnected systems.

Find Current Messaging While Prospects Are on the Line

Stop putting discovery calls on mute to hunt for the latest positioning or pricing information. Our search delivers what both teams need instantly—sales types "enterprise pricing 2025" and gets the same approved information marketing published, including links to current decks and materials. No more version confusion or conflicting messages to prospects.

Ensure Both Teams See Critical Changes

When you launch new positioning, update pricing, or refresh competitive battlecards, require every marketing team member and sales rep to read and acknowledge changes. No more discovering misalignment during customer calls or in lost deals.

Everything Revenue Teams Need in One Place

Campaign briefs, launch plans, messaging frameworks, and brand guidelines that sales can actually find and use.Competitive intel, objection handling, pricing guides, and case studies that match what marketing is publishing. Product positioning, customer personas and value propositions, that create consistent customer experiences

Connect Marketing Campaigns to Sales Follow-Up

When marketing launches a campaign, sales needs context—target audience, key messages, expected objections, and follow-up guidance. Store campaign briefs where sales can access them instantly, ensuring marketing efforts translate to pipeline instead of confusion. Document campaign goals, messaging angles, and qualification criteria so sales knows exactly how to convert marketing-generated leads with the right context and approach.

Keep Sales Materials Current Without Constant Requests

Marketing updates battle cards, messaging frameworks, and links to current materials directly in AllyMatter. Sales always finds the latest resources instead of using outdated versions saved locally. When product features change or competitors move, update once and both teams stay aligned. Track which materials sales uses most, identify knowledge gaps, and optimize enablement based on what actually helps close deals.

From Website to Sales Call - One Unified Story

Prospects research on your website, engage with marketing content, then talk to sales. When messaging shifts between touchpoints, trust erodes and deals stall. AllyMatter ensures the value prop in your ads matches the pitch in discovery calls. Document approved messaging for each stage awareness content, consideration materials, decision-stage positioning, so both teams tell the same story at the right time.

See Where Revenue Teams Need Better Alignment

Track which materials both teams search for most, identify where sales can't find marketing resources, and spot misalignment before it costs deals. Know which battle cards drive wins, which case studies get referenced, and where documentation gaps slow pipeline velocity.

Works Inside Your Revenue Team Tools

Get notified about new procedures that need acknowledgment directly in your team channels - on Slack and Teams. Share helpful process links with colleagues without switching applications.

Align Your Revenue
Teams Fast

Implementation is designed for revenue leaders who need results, not project plans. AllyMatter can help migrate scattered sales and marketing documentation, so alignment starts immediately. Both teams can start using shared knowledge in days and build alignment as you grow.

What This Means for Marketing and Sales Alignment

Consistent Messaging

Every customer touchpoint, from ad to sales call, delivers the same value proposition and positioning.

Faster Deal Velocity

Sales finds current materials and links instantly instead of waiting for marketing to send updated resources.

Campaign ROI

Marketing efforts convert better when sales knows how to follow up with aligned messaging and context.

Reduced Friction

No more "marketing never tells us" or "sales isn't using our materials" both teams work from the same source.

Built for Revenue Teams That Want to Scale Together

Product-Led Growth

Ensure sales can speak to what marketing promises when product-qualified leads need human help.

High-Growth Companies

Stop spending more time onboarding new hires than developing your people strategy—scale your knowledge, not your FAQ time.

Enterprise Sales Teams

Give complex sales cycles the consistent messaging they need across long buying processes.

Turn Revenue Team Silos Into Aligned Execution

Stop losing deals because marketing and sales aren't on the same page. See how AllyMatter creates the alignment that drives consistent revenue growth.

No setup fees. Cancel anytime.

Questions from Marketing & Sales People

i.

How do we get both teams to actually use this?

When finding approved materials is faster than hunting through drives or asking colleagues, adoption happens naturally. Make AllyMatter the path of least resistance and both teams gravitate to it.

ii.

What happens when we update positioning?

Require acknowledgment from both marketing and sales before they create new materials or take customer calls. Track exactly who's current on which messaging.

iii.

Can we see what sales is actually using?

Yes. Analytics show which resources, battle cards, and materials get accessed most, helping marketing optimize enablement based on what actually drives deals.

iv.

How fast can we get both teams aligned?

Most revenue teams see immediate improvement in message consistency. Full alignment typically happens within weeks as both teams build the habit of using shared documentation.

v.

Does this replace our sales enablement platform?

AllyMatter complements your existing tools by providing the shared knowledge layer both teams need. It ensures sales enablement materials match marketing messaging without replacing your CRM or sales tools.